Insight: Is the automated future utopian – or dystopian?

30 June 2017 – Many marketing pundits insist that human interactions are essential in maintaining strong customer relationships. Automate everything and you’ll simply reduce customer relationships to their bare transactional bones, with little to no opportunity to build emotional loyalty through the customer experience. Still, it’s always a good idea to occasional put your most cherished assumptions to the test. Read more…
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