Moldova gets first ‘wine airport’

3 July 2017 – Wines of Moldova hope this will send the message to tourists and visitors that Moldova is a ‘country of wine.’ Read more…


New ‘Cape Town’ wine of origin ‘ground-breaking’ for South African industry

2 June 2017 – South African wine is on track to attract greater international attention after a ‘ground-breaking’ move by the South African Wine and Spirit Board. A Wine of Origin District named after Cape Town, has been approved and those in the know think it’ll elevate the profile of South African wine. Read more…


Decline of Global Beverage Alcohol Consumption Accelerates

PRESS RELEASE

30 May 2017

Decline of Global Beverage Alcohol Consumption Accelerates

According to the IWSR’s latest data release (2016 data), the consumption of alcoholic drinks is declining at an increasingly faster rate than has been previously reported by other data companies. For 2016 the IWSR reports that the global market for alcoholic drinks shrunk by -1.3%, compared with an average rate of just -0.3% in the previous five years. The reasons for the accelerated downward trend include a faster decline in beer, a reversal of trends for cider and slowing growth for mixed drinks.

Cider declined by -1.5% after years of solid growth. The markets responsible for this reversal of trends were South Africa, which saw decline following a period of growth, and especially the US, where volumes collapsed by -15.2% after years of double-digit growth.

Beer declines accelerated in 2016, with the category down -1.8%, compared with a five-year rate of -0.6%. The global trend is a reflection of developments in three of beer’s largest markets: China, Brazil and Russia, which all saw steeper declines than in previous years, declining at -4.2%, -5.3% and -7.8% respectively in 2016.

Global spirits grew by 0.3%. Vodka is dragging down overall spirits performance, declining at -4.3% last year. Volumes were boosted by gin (+3.7%), tequila (+5.2%) and whisky (+1.7%).

The negative trend in vodka is largely due to steep volume losses in Russia (-9.3%), which nevertheless remains vodka’s largest market by far. Key growth markets for total spirits last year were China, the US and Mexico.

Wine was flat overall (-0.1%), with sparkling wine growing at 1.8% and still wine down by -0.5%. This is roughly in line with the trend of the previous five years.

Widely seen as the most accurate source of beverage alcohol consumption trends, the IWSR does however predict improving fortunes for the total global drinks market, with consumption forecast to increase by 0.8% until 2021. Whisky will be one of the main growth drivers as volumes are expected to grow by 650m litres by 2021. Global consumption of mixed drinks is expected to increase by more than 400m litres over the next five years, while sparkling wine is likely to add more than 220m litres. Beer is also forecast to show strong growth in many Asian and sub-Saharan Africa markets.

For more information, please contact:

Graziella Jeffery at graziella@theiwsr.com or +44 (0)20 7689 6834

Brandy Rand (US companies) at brandy@theiwsr.com or +1 646 830 2616

www.theiwsr.com


Bulk wine trade facing global supply shortage

An impending “global shortage” of bulk wine, resulting from a small 2016 harvest, will drive prices higher in the next 12 to 18 months, one industry expert has warned, with smart buyers already securing supply into 2017. Read more…


How Britain could be a major wine producer by 2100

From Pinot Grigio in the Scottish Borders to Tempranillo vineyards in central London, a new study projects that temperature rises linked to climate change will turn the UK into a major wine producer by 2100.

The study will likely raise a few eyebrows in the wine world. Read more…